2014 Holiday Campaign

Social Media Copywriting, Email Copywriting, and Video Script Writing

Walmart

Holiday Hub

I wrote over 20 video scripts featuring Melissa Joan Hart and Anthony Anderson that were used on the holiday hub microsite, Walmart’s social media, and the website.

Microsite

Using SEO keywords, I wrote a microsite that included gift guides, listicles, and videos.

Recipes for Thanksgiving and Christmas

I wrote recipes for the holidays using key ingredients. To promote them, I wrote video scripts, social posts, and display ads.

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